Brands, Hallelujah!: Affective Encounters with Sensory Capitalism - Lonergan, Paddy (Manchester Metropolitan University, UK) - Books - Emerald Publishing Limited - 9781835499238 - October 6, 2026
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Lonergan, Paddy (Manchester Metropolitan University, UK)
Brands, Hallelujah!: Affective Encounters with Sensory Capitalism

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Brands, Hallelujah! articulates the sustained cultural relevance and resonance of specific brands by presenting unique case studies that reflect and channel various existential themes e.g., the cultural need for belonging, status, order, meaning, permanence etc. while illustrating their significance for consumers and society.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 6, 2026
ISBN13 9781835499238
Publishers Emerald Publishing Limited
Pages 208
Dimensions 152 × 229 × 15 mm   ·   449 g
Language English  

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