Causal Inference in Marketing: A Practical Toolkit for Panel Data: Foundations, Core Panel Designs, and Spillovers, Volume 1 - Charles Shaw - Books - Taylor & Francis Ltd - 9781041386285 - November 18, 2026
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Charles Shaw
Causal Inference in Marketing: A Practical Toolkit for Panel Data: Foundations, Core Panel Designs, and Spillovers, Volume 1

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HK$ 1,324
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Expected delivery Nov 26, 2026 - Dec 1, 2026

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Volume 1 of Causal Inference in Marketing: A Practical Toolkit for Panel Data develops the foundations and core panel designs needed to turn messy data structures into credible causal evidence and translates it into the language of marketing measurement: incrementality, attribution, budget allocation, and decision-relevant reporting.

Media Books     Hardcover Book   (Book with hard spine and cover)
To be released November 18, 2026
ISBN13 9781041386285
Publishers Taylor & Francis Ltd
Pages 536
Dimensions 150 × 220 × 20 mm   ·   834 g   (Weight (estimated))

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