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Marketing Communication in African Languages - Routledge African Media, Culture and Communication Studies
Marketing Communication in African Languages - Routledge African Media, Culture and Communication Studies
While some academic attention has been paid to the impact of new digital technologies on African media in the colonial languages of English, French and Portuguese, there is a dearth of research into African language digital communication. The book will interest scholars of media, journalism, communication, social media and culture.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 21, 2026 |
| ISBN13 | 9781032852690 |
| Publishers | Taylor & Francis Ltd |
| Pages | 314 |
| Dimensions | 150 × 220 × 10 mm · 630 g |
| Editor | Oyesomi, Kehinde |
| Editor | Salawu, Abiodun (North-West University, South Africa) |