Marketing Communication in African Languages - Routledge African Media, Culture and Communication Studies - - Books - Taylor & Francis Ltd - 9781032852638 - December 23, 2024
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Marketing Communication in African Languages - Routledge African Media, Culture and Communication Studies

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While some academic attention has been paid to the impact of new digital technologies on African media in the colonial languages of English, French and Portuguese, there is a dearth of research into African language digital communication. The book will interest scholars of media, journalism, communication, social media and culture.

298 pages, 10 Tables, black and white; 12 Line drawings, black and white; 1 Halftones, black and whi

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 23, 2024
ISBN13 9781032852638
Publishers Taylor & Francis Ltd
Pages 314
Dimensions 150 × 220 × 20 mm   ·   453 g
Language English  
Editor Oyesomi, Kehinde
Editor Salawu, Abiodun (North-West University, South Africa)

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