Winning the Global TV News Game - Routledge Library Editions: Broadcasting - Johnston Carla Brooks - Books - Taylor & Francis Ltd - 9781032607771 - June 4, 2025
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Winning the Global TV News Game - Routledge Library Editions: Broadcasting

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Winning the Global TV News Game (1995) examines the worldwide TV news revolution of the 1990s, dealing with live TV news as an industry–consumer relationship. It’s a marketing approach – focusing on regional markets across the globe, looking at industry players and the hardware they had put in place.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 4, 2025
ISBN13 9781032607771
Publishers Taylor & Francis Ltd
Pages 340
Dimensions 150 × 220 × 10 mm   ·   520 g
Language English  

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