Advertising as a Creative Industry: Regime of Paradoxes - Routledge Research in the Creative and Cultural Industries - Izabela Derda - Books - Taylor & Francis Ltd - 9781032203010 - July 25, 2023
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Izabela Derda
Advertising as a Creative Industry: Regime of Paradoxes - Routledge Research in the Creative and Cultural Industries

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At the crossroads of culture and commerce, the advertising industry is a regime of paradoxes. This book examines the place of advertising in today’s creative industries, exploring the major challenges advertisers confront as they engage with other creative sectors.

92 pages, 1 Halftones, black and white; 1 Illustrations, black and white

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 25, 2023
ISBN13 9781032203010
Publishers Taylor & Francis Ltd
Pages 92
Dimensions 224 × 144 × 13 mm   ·   220 g
Language English  

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