The Continuum of Consumer Choice - Routledge Studies in Marketing - Foxall, Gordon R. (University of Cardiff, UK) - Books - Taylor & Francis Ltd - 9781032201603 - July 30, 2025
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Foxall, Gordon R. (University of Cardiff, UK)
The Continuum of Consumer Choice - Routledge Studies in Marketing

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The Continuum of Consumer Choice provides a novel view of consumer choice based on the temporal horizon of the consumer, giving rise to a spectrum of consumption styes from the everyday to the extreme.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 30, 2025
ISBN13 9781032201603
Publishers Taylor & Francis Ltd
Pages 218
Dimensions 150 × 220 × 10 mm   ·   360 g
Language English  

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