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Digital Advertising and Consumer Behavior - Management for Professionals
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Digital Advertising and Consumer Behavior - Management for Professionals
This book aims to examine the practical implications of digital video advertising across a wide range of contemporary video formats.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | July 17, 2026 |
| ISBN13 | 9789819578085 |
| Publishers | Springer Verlag, Singapore |
| Pages | 297 |
| Dimensions | 163 × 241 × 23 mm · 620 g |
| Editor | Behl, Abhishek |
| Editor | Jayawardena, Nirma Sadamali |
| Editor | Quach, Sara |
| Editor | Thaichon, Park |
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