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Research traditions in marketing - International Series in Quantitative Marketing Gilles Laurent Softcover reprint of the original 1st ed. 1994 edition
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Research traditions in marketing - International Series in Quantitative Marketing
Gilles Laurent
464 pages, biography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 24, 2012 |
| Original release date | 1994 |
| ISBN13 | 9789401046152 |
| Publishers | Springer |
| Pages | 442 |
| Dimensions | 155 × 235 × 24 mm · 653 g |
| Editor | Laurent, Gilles |
| Editor | Lilien, Gary L. |
| Editor | Pras, Bernard |
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