Esben Pilehave Bertram

The Simulacra of Astrology Esben Pilehave Bertram 1st edition

SIMULACRUM as a term is defined as ’a copy without original’. The term is used in the research on the question: Why do youth seek out Astrology on instagram – and what does this unique representation of astrology on Instagram offer in terms of identity formation? 
 THE SIMULACRA OF ASTROLOGY paints a compelling picture of astrology in the digital realm of Instagram, where astrology has been transformed into simulacra, as explained by the influential theories of Jean Baudrillard.  In this digital realm, the simulacra of astrology promises to provide an escape from the crushing pressure of the naked, frightened, and aggressive ego of the liquid modern. However, this escape is an illusion that preys on the lost and confused ego, poking around in the fog of itself.  As this dissertation navigates the digital landscape of Instagram, you are invited to contemplate the complex dilemmas faced by the youthful Instagram users.