Market Intelligence: Building Strategic Insight - Per V Jenster - Books - Copenhagen Business School Press - 9788763002028 - January 22, 2009
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Per V Jenster
Market Intelligence: Building Strategic Insight 1st edition

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Market Intelligence provides managers with helpful concepts, tools and ideas on market intelligence and analysis. Additionally, it gives the reader some of the analytical tools used to analyze both micro and macro factors in the organization's environment to better predict future outcomes and help decision making.

building strategic insight

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 22, 2009
ISBN13 9788763002028
Publishers Copenhagen Business School Press
Genre Engelsk, Management and data, Misc.
Pages 240
Dimensions 229 × 153 × 21 mm   ·   412 g
Language English  
Original language Danish

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