Managing Business Marketing & Sales: An International Perspective - Per V Jenster - Books - Copenhagen Business School Press - 9788763001472 - November 3, 2005
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Per V Jenster
Managing Business Marketing & Sales: An International Perspective 1st edition

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The correct approach to the markets for business products and services can mean gains of millions of euros, dollars, or pounds. This book offers concepts, theories and frameworks for analyzing, formulating and implementing business marketing and sales strategies. It gives managerial perspectives which provides guidance for the business success.

an international perspective

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 3, 2005
ISBN13 9788763001472
Publishers Copenhagen Business School Press
Genre Management
Pages 287
Dimensions 156 × 230 × 20 mm   ·   516 g
Language English  
Original language Danish

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