Press-reliz V Sovremennom Mediadiskurse: Problemy I Perspektivy - Marina Zheltukhina - Books - LAP LAMBERT Academic Publishing - 9783847322214 - February 16, 2012
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Marina Zheltukhina
Press-reliz V Sovremennom Mediadiskurse: Problemy I Perspektivy Russian edition

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Monografiya posvyashchena izucheniyu zhanrovoy i funktsional'no-semanticheskoy spetsifiki press-reliza v sovremennom mediadiskurse. Monografiya nosit teoretiko-prikladnoy kharakter i predstavlyaet soboy razvitie zhanrovedeniya, teorii diskursa, v chastnosti mediadiskursa, funktsional'noy semantiki, teorii zhurnalistiki i PR. V monografii opredelyayutsya konstitutivnye priznaki zhanra «press-reliz», vyyavlyayutsya funktsii press-reliza, opisyvaetsya struktura press-reliza, razrabatyvaetsya algoritm ego sostavleniya, ustanavlivayutsya leksicheskie, grammaticheskie i stilisticheskie kharakteristiki press-reliza. V monografii privoditsya bogatyy illyustrativnyy material obraztsov press-relizov v rossiyskikh i amerikanskikh SMI. Monografiya adresovana nauchnym i prakticheskim rabotnikam v razlichnykh oblastyakh, lingvistam, zhurnalistam, biznesmenam, politikam, spetsialistam po svyazyam s obshchestvennost'yu.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 16, 2012
ISBN13 9783847322214
Publishers LAP LAMBERT Academic Publishing
Pages 180
Dimensions 150 × 10 × 225 mm   ·   272 g
Language Russian  

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