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The Role of Brands in the Advertising of Beauty Products Zwelakhe Erick Cebisa
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The Role of Brands in the Advertising of Beauty Products
Zwelakhe Erick Cebisa
The role of brands in the advertising of beauty products is easy to read, practical introduction and advertising. It coverss a range of brand and marketing strategies. The purpose of the book is enable marketing students to understand contribution made by advertising of various brands of beauty products to the purchase decision. Zwelakhe Cebisa M M. Com; B.com(Hons); B. Admin.; P/G Dip; UPGDE is Regional Academic Coordinator, he is also a part-time lecturer and External examiner.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 2, 2011 |
| ISBN13 | 9783844382785 |
| Publishers | LAP LAMBERT Academic Publishing |
| Pages | 172 |
| Dimensions | 150 × 10 × 226 mm · 274 g |
| Language | German |