Olimpiyskiy Delovoy Tsikl: Stanovlenie, Sovremennoe Sostoyanie I Tendentsii Razvitiya - Evgeniy Markin - Books - LAP LAMBERT Academic Publishing - 9783843310758 - January 13, 2011
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Evgeniy Markin
Olimpiyskiy Delovoy Tsikl: Stanovlenie, Sovremennoe Sostoyanie I Tendentsii Razvitiya Russian edition

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Monografiya posvyashchena ekonomicheskomu i politicheskomu analizu mirovogo opyta provedeniya Olimpiyskikh igr. Issleduyutsya ekonomicheskie i organizatsionnye osnovy, struktura, funktsii i mekhanizmy upravleniya i finansirovaniya Olimpiyskikh igr. V rabote vvedeno ponyatie olimpiyskogo delovogo tsikla, dana ego kharakteristika, vyyavleny osobennosti ekonomicheskoy i politicheskoy delovoy aktivnosti vnutri nego. V monografii izuchayutsya osnovnye makroekonomicheskie faktory, opredelyayushchie osobennosti olimpiyskikh delovykh tsiklov v raznykh stranakh za poslednie polveka. Chitatel' naydyet lyubopytnuyu i poleznuyu informatsiyu ob istochnikakh finansirovaniya sovremennykh Olimpiyskikh igr, marketingovoy politike, menedzhmente i denezhnykh potokakh, svyazannykh s organizatsiey i provedeniem mega sportivnykh sorevnovaniy. Kniga napisana prostym i dokhodchivym yazykom i budet interesna ne tol'ko studentam, aspirantam i prepodavatelyam ekonomicheskikh vuzov i fakul'tetov, no i vsem interesuyushchimsya problemami ekonomiki sporta.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 13, 2011
ISBN13 9783843310758
Publishers LAP LAMBERT Academic Publishing
Pages 188
Dimensions 150 × 11 × 225 mm   ·   298 g
Language German  

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