Media, Health Risk, and Public Perception: Agenda Setting in West Nile Virus Outbreak - Eun-ho Yeo - Books - LAP Lambert Academic Publishing - 9783838314235 - May 21, 2010
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Eun-ho Yeo
Media, Health Risk, and Public Perception: Agenda Setting in West Nile Virus Outbreak

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How do media depict health risk issues? How do media?s depictions of health risk issues influence our perceptions? Media and health risk researchers have been eager to find answers to these questions. This book tries to answer these questions by examining the case of West Nile Virus outbreak in 1999 at New York, U. S. A. By analyzing media?s depictions of West Nile Virus issue, and by comparing word association patterns in the media with those in people?s perceptions, the author provides an insight into the relationship between media and our perception concerning health risk issues. The analysis of West Nile Virus case in this book should provide a new insight useful for communication professionals and researchers.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 21, 2010
ISBN13 9783838314235
Publishers LAP Lambert Academic Publishing
Pages 148
Dimensions 225 × 8 × 150 mm   ·   238 g
Language German  

See all of Eun-ho Yeo ( e.g. Paperback Book )