Order in Chaos - Cybernetics of Brand Management - Springer essentials - Oliver Errichiello - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783662659571 - August 12, 2022
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Oliver Errichiello
Order in Chaos - Cybernetics of Brand Management - Springer essentials 1st ed. 2022 edition

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Cybernetics is a science for understanding and systematically using information. As a subject of cybernetics, the brand is becoming increasingly important, especially in times of acceleration and infinite, global commodity markets.

47 pages, 2 Illustrations, black and white; XIV, 47 p. 2 illus.; 2 Illustrations, black and white; X

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 12, 2022
ISBN13 9783662659571
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 47
Dimensions 150 × 220 × 10 mm   ·   103 g
Language English  

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