Service Quality in Hospitality Industry - Dhanaraj Jublee - Books - LAP LAMBERT Academic Publishing - 9783659512667 - January 31, 2014
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Service Quality in Hospitality Industry

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This book attempts to clarify the SERVQUAL model. It not only provides managers a clear picture of the quality of the services provided, but also helps them to discover the needs, wishes and expectations of the guests. The same is analyzed by determining the characteristics of service quality that are most important for guests. The findings of this research will help managers in setting customer defined standards for providing quality hospitality services through their hotels.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 31, 2014
ISBN13 9783659512667
Publishers LAP LAMBERT Academic Publishing
Pages 180
Dimensions 150 × 10 × 226 mm   ·   286 g
Language German