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The Future of Online Targeting: Driving Sustainable Growth with First-Party Data Jonas Rashedi
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The Future of Online Targeting: Driving Sustainable Growth with First-Party Data
Jonas Rashedi
This book examines the transformation of online targeting in a world of increasing privacy regulation, declining third-party identifiers, and growing reliance on first-party data.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 30, 2026 |
| ISBN13 | 9783658515409 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 142 |
| Dimensions | 150 × 220 × 10 mm · 236 g |
| Language | German |
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