An Investor's Perspective on Mark - Kemsa - Books - Springer - 9783658247034 - January 31, 2019
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An Investor's Perspective on Mark 1st ed. 2019 edition

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Dominik Kemsa develops a comprehensive framework to objectively assess a firm's position with respect to Marketing Excellence (MEXC).


125 pages, 1 Illustrations, black and white; XVI, 125 p. 1 illus.

Media Books     Book
Released January 31, 2019
ISBN13 9783658247034
Publishers Springer
Pages 125
Dimensions 150 × 220 × 20 mm   ·   250 g   (Weight (estimated))
Language German  

Mere med samme udgiver

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