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The Power of Communicating the Family Firm Status Rosina 1st ed. 2018 edition
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The Power of Communicating the Family Firm Status
Rosina
Margarete Rosina investigates whether it makes sense for family firms to communicate their family firm status to consumers.
188 pages, 1 Tables, color; 6 Illustrations, black and white; XVIII, 188 p. 6 illus.
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