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Markenfuhrung und Markenkommunikation in der Immobilienwirtschaft: Grundwissen fur Einsteiger - essentials Frauke Bender 1. Aufl. 2017 edition
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Markenfuhrung und Markenkommunikation in der Immobilienwirtschaft: Grundwissen fur Einsteiger - essentials
Frauke Bender
Dieses essential gibt einen Einblick in die Markenführung für Immobilienunternehmen. Die zwei erfahrenen Autorinnen zeigen Beispiele für erfolgreiche Markenbildung, geben einen Überblick über die wichtigsten Kommunikationsinstrumente und sprechen mit Branchenexperten.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 12, 2017 |
| ISBN13 | 9783658182021 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 56 |
| Dimensions | 150 × 220 × 10 mm · 90 g |
| Language | German |
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