Globales Markenmanagement Zwischen Differenzierung-standardisierung: Eine Empirische Analyse Zur Optimierung Interkultureller Markennutzendimensionen - Lennart Rother - Books - AV Akademikerverlag - 9783639786736 - December 2, 2014
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Lennart Rother
Globales Markenmanagement Zwischen Differenzierung-standardisierung: Eine Empirische Analyse Zur Optimierung Interkultureller Markennutzendimensionen German edition

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Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 2, 2014
ISBN13 9783639786736
Publishers AV Akademikerverlag
Pages 124
Dimensions 7 × 150 × 220 mm   ·   203 g
Language German  

See all of Lennart Rother ( e.g. Paperback Book )