Research Methods and Techniques in Public Relations and Advertising -  - Books - Peter Lang AG - 9783631718766 - May 24, 2017
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Research Methods and Techniques in Public Relations and Advertising New edition

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The authors in this volume present a new point of view related to research methods and techniques in public relations and advertising. The book seeks to provide a research guide that covers topics including selecting and writing a research subject, data collection, and analysis selection for beginner researchers.


224 pages, 35

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 24, 2017
ISBN13 9783631718766
Publishers Peter Lang AG
Pages 224
Dimensions 209 × 147 × 16 mm   ·   300 g
Language French  
Editor Aydin, Bayram
Editor Sahin, Emine

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