Marketing Communication Policies - Rainer Busch - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783540373223 - October 30, 2006
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Rainer Busch
Marketing Communication Policies 2007 edition

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By summing up the authors' lectures on Marketing Communications, this work introduces its users to the fundamental knowledge that is indispensable in this complex and exciting field of Marketing.

272 pages, 91 black & white illustrations, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 30, 2006
ISBN13 9783540373223
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 260
Dimensions 155 × 235 × 20 mm   ·   521 g
Language German  

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