Automotive Management: Navigating the next decade of auto industry transformation - Jens Diehlmann - Books - De Gruyter - 9783486723328 - April 24, 2013
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Jens Diehlmann
Automotive Management: Navigating the next decade of auto industry transformation 2nd edition

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Highlights the trends in mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries. This book provides the link between science and business practice in the automotive industry.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 24, 2013
ISBN13 9783486723328
Publishers De Gruyter
Pages 268
Dimensions 150 × 220 × 20 mm   ·   638 g
Language German  

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