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Marketing Management Control: Marketing Metrics, Marketing Analytics and Controlling Instruments to Ensure Effectiveness & Efficiency in Marketing Management - Business Guides on the Go Sven Reinecke Second Edition 2026 edition
Marketing Management Control: Marketing Metrics, Marketing Analytics and Controlling Instruments to Ensure Effectiveness & Efficiency in Marketing Management - Business Guides on the Go
Sven Reinecke
For many companies, marketing is an area with high levels of investment, which is why the question of measurability is highly relevant.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| To be released | November 12, 2026 |
| ISBN13 | 9783032313317 |
| Publishers | Springer Nature Switzerland AG |
| Pages | 154 |
| Dimensions | 150 × 220 × 10 mm · 312 g (Weight (estimated)) |