Contemporary Marketing Solutions: Strategies for Growth in a Competitive Consumer Landscape -  - Books - Springer International Publishing AG - 9783031746567 - March 13, 2025
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Contemporary Marketing Solutions: Strategies for Growth in a Competitive Consumer Landscape 2025 edition


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In this edited book, a cast of international contributors address new and emerging areas within marketing, such as sustainable marketing, the circular economy, and how technologies drive and provide marketing solutions.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 13, 2025
ISBN13 9783031746567
Publishers Springer International Publishing AG
Pages 306
Dimensions 150 × 220 × 20 mm   ·   535 g
Language German  
Editor Bamber, David
Editor Hyams-Ssekasi, Denis
Editor Panditharathna, Roshan

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