Advances in Data Analytics for Influencer Marketing: An Interdisciplinary Approach - Information Systems Engineering and Management -  - Books - Springer International Publishing AG - 9783031657269 - August 24, 2024
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Advances in Data Analytics for Influencer Marketing: An Interdisciplinary Approach - Information Systems Engineering and Management 2024 edition

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In the ever-evolving landscape of digital marketing, influencer marketing has emerged as a game-changer, captivating audiences and driving brand engagement like never before.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 24, 2024
ISBN13 9783031657269
Publishers Springer International Publishing AG
Pages 440
Dimensions 150 × 220 × 20 mm   ·   834 g
Language German  
Editor Bhattacharya, Pronaya
Editor Dutta, Pushan Kumar
Editor Dutta, Soumi
Editor Rocha, Alvaro
Editor Singh, Ramanjeet

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