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Data-Driven Customer Engagement: Mastering MarTech Strategies for Success Ralf Strauss 2024 edition
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Data-Driven Customer Engagement: Mastering MarTech Strategies for Success
Ralf Strauss
Embark on a journey through the rapidly evolving landscape of Marketing Technology (MarTech) with this comprehensive guide. With decades of industry experience, Ralf Strauss offers in this book a roadmap for success, empowering marketers to navigate the challenges and seize the opportunities presented by MarTech innovation.
330 pages, 1 Illustrations, color; 209 Illustrations, black and white; Approx. 300 p. 209 illus.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | October 31, 2024 |
| ISBN13 | 9783031642944 |
| Publishers | Springer International Publishing AG |
| Pages | 332 |
| Dimensions | 241 × 163 × 28 mm · 698 g |
| Language | German |
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