Successful Digital Transformation Initiatives in SMEs: A Relational Goods Perspective - Anna Marrucci - Books - Springer International Publishing AG - 9783031364648 - July 23, 2023
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Anna Marrucci
Successful Digital Transformation Initiatives in SMEs: A Relational Goods Perspective 1st ed. 2023 edition

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While it is clear that workforce involvement is fundamental for the success of digital transformation, it is also evident that insufficient attention has been paid to emerging strategies to convince employees to become involved.

88 pages, 4 Illustrations, black and white; IV, 88 p. 4 illus.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 23, 2023
ISBN13 9783031364648
Publishers Springer International Publishing AG
Pages 86
Dimensions 218 × 151 × 13 mm   ·   254 g
Language German  

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