Political Parties and Campaigning in Australia: Data, Digital and Field - Political Campaigning and Communication - Glenn Kefford - Books - Springer Nature Switzerland AG - 9783030682361 - February 17, 2022
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Glenn Kefford
Political Parties and Campaigning in Australia: Data, Digital and Field - Political Campaigning and Communication 2021 edition

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It explores how prevalent data-driven campaigning is, introduces an original theoretical framework to understand these practices, and demonstrates that there is a disconnect between what Australian voters think about these issues and the way that parties campaign in the 21st century.

217 pages, 20 Illustrations, color; 1 Illustrations, black and white; XVII, 217 p. 21 illus., 20 ill

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 17, 2022
ISBN13 9783030682361
Publishers Springer Nature Switzerland AG
Pages 217
Dimensions 150 × 220 × 10 mm   ·   313 g
Language German  

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