Tell your friends about this item:
Managing Startup Enterprises in Emerging Markets: Leadership Dynamics and Marketing Strategies Ananya Rajagopal 2020 edition
Do you have a profile? Log in
Get notified about new Ananya Rajagopal releases
Add to your iMusic wish list
Managing Startup Enterprises in Emerging Markets: Leadership Dynamics and Marketing Strategies
Ananya Rajagopal
This book provides a comprehensive view of the entrepreneurial dynamics within startups by analyzing their marketing strategies in the context of exploiting new opportunities, enhancing stakeholder values, and protecting their business ecosystem for continuous growth.
182 pages, 2 Illustrations, black and white; XXV, 182 p. 2 illus.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | October 23, 2019 |
| ISBN13 | 9783030281540 |
| Publishers | Springer Nature Switzerland AG |
| Pages | 182 |
| Dimensions | 150 × 220 × 20 mm · 388 g |
| Language | German |