The Handbook of Direct Marketing for Non-profit Organizations: Relevance Responsibility Results R.o.i. - Billy Sharma - Books - Civil Sector Press - 9781895589610 - January 26, 2012
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Billy Sharma
The Handbook of Direct Marketing for Non-profit Organizations: Relevance Responsibility Results R.o.i.

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A practical reference guide for all non-profit marketers, packed with case studies covering all aspects of the 'art' and 'science' of direct marketing, Sharma's handbook focusses on using a real understanding of your donor to drive results from your next campaign.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 26, 2012
ISBN13 9781895589610
Publishers Civil Sector Press
Pages 184
Dimensions 216 × 279 × 10 mm   ·   444 g
Language English  

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