Understanding Children as Consumers - SAGE Advanced Marketing Series - Marshall, Dave (Ed) - Books - SAGE Publications Ltd - 9781847879271 - April 19, 2010
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Understanding Children as Consumers - SAGE Advanced Marketing Series

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Looking at consumption from the child's perspective this book differs from the competition by uncovering what being a consumer means to the children themselves - from their perspective - giving them a voice in the debate


280 pages, illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 19, 2010
ISBN13 9781847879271
Publishers SAGE Publications Ltd
Pages 280
Dimensions 171 × 241 × 16 mm   ·   486 g
Language English  
Editor Marshall, David W

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