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Doing Business Successfully in China - Chandos Asian Studies Series Chung, Mona (Deakin University, Australia)
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Doing Business Successfully in China - Chandos Asian Studies Series
Chung, Mona (Deakin University, Australia)
A significant barrier that companies have difficulty to overcome is the effective communication with their Chinese counter parts. This major impediment is caused by no understanding of the cultural differences between the Chinese and western business cultures. This book offers the solution to this problem - the bi-cultural personnel.
246 pages, black & white illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | July 30, 2011 |
| ISBN13 | 9781843345497 |
| Publishers | Woodhead Publishing Ltd |
| Pages | 246 |
| Dimensions | 163 × 242 × 23 mm · 650 g |
