The Art of Startups: How to Beat Larger Companies Using Machiavelli's War Strategies - Edoardo Maggini - Books - Anthem Press - 9781839981562 - March 1, 2022
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The Art of Startups: How to Beat Larger Companies Using Machiavelli's War Strategies


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What does a five-hundred-year-old political and military strategist have to do with the world of startups?

Through a graphic-novel format as innovative as its content, The Art of Startups shows how the principles Machiavelli outlined in The Prince and The Art of War can be applied to the modern business world. Four accessible chapters explore how Machiavellian tactics can help small startups to compete with large companies, maximize innovation with limited resources, negotiate effectively – and lead with impact.


190 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 1, 2022
ISBN13 9781839981562
Publishers Anthem Press
Pages 190
Dimensions 153 × 229 × 26 mm   ·   454 g
Language English  

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