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Developing Digital Marketing: Relationship Perspectives
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Developing Digital Marketing: Relationship Perspectives
Developing Digital Marketing: Relationship Perspectives provides a holistic perspective about the role of digital marketing in the global economy, helping readers to understand the shift from traditional marketing to more novel and innovative forms.
256 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | June 11, 2021 |
| ISBN13 | 9781800713499 |
| Publishers | Emerald Publishing Limited |
| Pages | 224 |
| Dimensions | 237 × 161 × 19 mm · 485 g |
| Language | English |
| Editor | Ratten, Vanessa (La Trobe University, Australia) |
| Editor | Thaichon, Park (Griffith University, Australia) |
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