Entrepreneurial Marketing: A Practical Managerial Approach - Robert D. Hisrich - Books - Edward Elgar Publishing Ltd - 9781788111317 - October 26, 2018
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Entrepreneurial Marketing: A Practical Managerial Approach


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The authors build a comprehensive, state-of-the-art picture of entrepreneurial marketing issues, providing major theoretical and empirical evidence that offers a clear, concise view of entrepreneurial marketing. and competing successfully in the domestic and global markets through implementing a sound marketing plan.


224 pages

Media Books     Book
Released October 26, 2018
ISBN13 9781788111317
Publishers Edward Elgar Publishing Ltd
Pages 224
Dimensions 156 × 234 × 18 mm   ·   480 g
Language English  

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