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Handbook Of Service Marketing Research (Research Handbooks In Business And Manag Roland T. Rust
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Handbook Of Service Marketing Research (Research Handbooks In Business And Manag
Roland T. Rust
The Handbook of Service Marketing Research brings together an all-star team of leading researchers in service marketing to explore many of the hottest topics in service marketing today.
640 pages
| Media | Books Book |
| Released | August 28, 2015 |
| ISBN13 | 9781783472017 |
| Publishers | Edward Elgar Publishing Ltd |
| Pages | 640 |
| Dimensions | 156 × 234 × 33 mm · 944 g |
| Language | English |
| Editor | Huang, Ming-Hui |
| Editor | Rust, Roland T. |