Josefina Bonilla

The Secret Tribe of Unseen Doers Josefina Bonilla

The Secret Tribe of Unseen Doers The pandemic struck the business world swiftly and with devastating effect. Suddenly immersed in a fast moving current and compelled to put her new company on pause, Josefina Bonilla wondered how small businesses like hers would survive. As an entrepreneur, magazine publisher and author, Josefina had become a frequent user of web commerce, taking for granted the ease and speed of online shopping. As the lockdown progressed she found herself relying on home delivery as a lifeline during the time of social distancing and isolation. The delivery personnel and the supply chain they represented suddenly were classified as essential workers, who were putting themselves on the frontlines at risk to their health and safety. Josefina's professional life and career have been built around shining a light on members of the workforce who had traditionally been ignored or marginalized. Yet, she couldn't recall the last time she had given a thought about the person who delivered her groceries or supplies. At home, in isolation with her two boys, she examined her life and identity. Did I keep my life so busy that I did not see? How have I been oblivious of workers who have become an essential part of my life? Who is doing all the work to get essential supplies to people in need? And, What am I doing to help in this time of societal crisis? In a spur of the moment decision, Josefina clicked the online application form and soon found herself working in an Amazon warehouse. Author of Roar If You Have To, creator of Color Magazine, and owner of RIYHT Media, Josefina Bonilla, takes us on a journey of personal discovery and transformation in the midst of the global pandemic. Join Josefina as she travels to the world of The Secret Tribe of Unseen Doers.