The Fundamentals of Public Relations: What it is and How to Do it Well - Joseph Harasta - Books - Cognella, Inc - 9781631894046 - January 30, 2016
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The Fundamentals of Public Relations: What it is and How to Do it Well


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Provides students with a complete understanding of the essentials of the discipline and teaches them how to apply and practice them successfully. While many standard textbooks concentrate on explaining what public relations is, The Fundamentals of Public Relations also emphasizes how to conduct public relations and initiate successful public relations tactics.


244 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 30, 2016
ISBN13 9781631894046
Publishers Cognella, Inc
Pages 244
Dimensions 150 × 220 × 10 mm   ·   490 g   (Weight (estimated))

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