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Employee Ambassadorship: Optimizing Customer-Centric Behavior from the Inside-Out and Outside-in Michael W Lowenstein
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Employee Ambassadorship: Optimizing Customer-Centric Behavior from the Inside-Out and Outside-in
Michael W Lowenstein
A number of studies have revealed a correlation between employee attitudes about their companies and the degree of value customers attribute to the company. This phenomenon is called employee ambassadorship. This book investigates this phenomenon and demonstrates how it can be used to add value to the customer experience.
219 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 30, 2017 |
| ISBN13 | 9781631576645 |
| Publishers | Business Expert Press |
| Pages | 219 |
| Dimensions | 152 × 228 × 12 mm · 318 g |
| Language | English |
