Innovative Pricing Strategies to Increase Profits - Daniel Marburger - Books - Business Expert Press - 9781631573699 - August 30, 2015
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Daniel Marburger
Innovative Pricing Strategies to Increase Profits Second edition

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Learn how various pricing strategies, including price discrimination, two-part tariffs, bundling, peak-load pricing, and dynamic pricing need specific and necessary ingredients in order to succeed. The authors show you how to use microeconomic theory to determine which pricing strategies will succeed, and under what conditions.

200 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 30, 2015
ISBN13 9781631573699
Publishers Business Expert Press
Pages 200
Dimensions 152 × 228 × 8 mm   ·   227 g
Language English  

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