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The Sponsored Life: Ads, TV, and American Culture - Culture And The Moving Image Leslie Savan
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The Sponsored Life: Ads, TV, and American Culture - Culture And The Moving Image
Leslie Savan
Exposes the techniques used by advertisers to push products and pump up corporate images. This title penetrates beneath the slick surfaces of specific ads and marketing campaigns to show how they reflect and shape consumer desires. It reveals how advertising works.
368 pages, 54 illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 9, 1994 |
| ISBN13 | 9781566392457 |
| Publishers | Temple University Press,U.S. |
| Pages | 368 |
| Dimensions | 153 × 230 × 24 mm · 499 g |
![Cover for Leslie Savan · Slam Dunks and No-Brainers: Pop Language in Your Life, the Media, and Like . . . Whatever (Paperback Book) [First edition] (2006)](https://imusic.b-cdn.net/images/item/original/426/9780375702426.jpg?leslie-savan-2006-slam-dunks-and-no-brainers-pop-language-in-your-life-the-media-and-like-whatever-paperback-book&class=scaled&v=1408541165)
