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Retail Advertising and Promotion Jay Diamond
Retail Advertising and Promotion
Jay Diamond
Retail Advertising and Promotion explores how today's retailers can effectively reach their existing consumer base, attract new shoppers to their companies, and turn those shoppers into customers.
448 pages, Colour illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 17, 2011 |
| ISBN13 | 9781563678981 |
| Publishers | Bloomsbury Publishing PLC |
| Pages | 448 |
| Dimensions | 216 × 272 × 27 mm · 1.59 kg |
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