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Recent Advances in Tourism Marketing Research Uysal, Muzaffer (University of South Carolina, Columbia, SC, USA) 1st edition
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Recent Advances in Tourism Marketing Research
Uysal, Muzaffer (University of South Carolina, Columbia, SC, USA)
Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for developing and evaluating their marketing efforts. The book explores exciting new approaches to conducting tourism marketing research and presents applications which will help you develop and implement new tourism marketing strategies in your business.
294 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 19, 1996 |
| ISBN13 | 9781560248361 |
| Publishers | Taylor & Francis Inc |
| Pages | 294 |
| Dimensions | 148 × 210 × 25 mm · 700 g |
| Language | English |