Marketing Mental Health Services to Managed Care - William Winston - Books - Taylor & Francis Inc - 9781560243618 - February 4, 1994
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William Winston
Marketing Mental Health Services to Managed Care 1st edition

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Aims to demystify the world of managed-care systems. The book shows readers how to analyse the market for clinical services, how to plan and develop services for the managed-care market, and how to sell professional services in an era dominated by active payor entities.

199 pages, glossary, appendices, index

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 4, 1994
ISBN13 9781560243618
Publishers Taylor & Francis Inc
Pages 208
Dimensions 150 × 220 × 20 mm   ·   544 g
Language English  

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