The Interaction Field: The Revolutionary New Way to Create Shared Value for Businesses, Customers, and Society - Erich Joachimsthaler - Books - PublicAffairs,U.S. - 9781541730519 - October 15, 2020
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Erich Joachimsthaler
The Interaction Field: The Revolutionary New Way to Create Shared Value for Businesses, Customers, and Society

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Branding expert Erich Joachimsthaler introduces readers to the Interaction Field as a new model for the world's most successful business organizations, showing companies of all types how to create one, and demonstrating how to use it to achieve radical growth.

240 pages, 11 Figures

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 15, 2020
ISBN13 9781541730519
Publishers PublicAffairs,U.S.
Pages 240
Dimensions 160 × 242 × 25 mm   ·   438 g

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