The Psychology of Attitudes and Attitude Change - Maio, Gregory R. (University of Bath, UK) - Books - Sage Publications Ltd - 9781529713695 - September 2, 2019
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Maio, Gregory R. (University of Bath, UK)
The Psychology of Attitudes and Attitude Change 3 Revised edition

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A comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. This textbook gives an overview of theoretical and research perspectives in the field of attitudes and persuasion in a simple, user friendly way.

400 pages

Media Books     Book
Released September 2, 2019
ISBN13 9781529713695
Publishers Sage Publications Ltd
Pages 400
Dimensions 331 × 261 × 24 mm   ·   706 g

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